Fabricated
As the fashion and technology space begin to intersect, fashion has entered a new realm of intangibility. Fabricated is an experience designed to invite customers to explore purely digitized garments through interactive mirrored dressing rooms. Within this space, all garments exist as NFTs within the realm of the digital metaverse, blurring the lines between virtual and tangible fashion. Fabricated bridges the gap between digital fashion trends and real-world accessibility, offering users the opportunity to engage with cutting-edge technology in a tangible setting beyond the existing purpose of NFTs.
Digital Fashion Expereience | Experience Design
Concept Development
Creative Strategy
Branding
Art Direction
Motion Graphics
UX/UI
Collateral Design
Print Collateral
Copywriting
Concept Development Creative Strategy Branding Art Direction Motion Graphics UX/UI Collateral Design Print Collateral Copywriting
An Alternate Shopping Dimension.
Fabricated serves to redefine the traditional shopping experience. With QR codes in replacement of physical garments, customers are able to collect their items of choice digitally, prior to their fitting room and purchasing experience.
Digital Juxtaposition.
In the simplest terms, the complicated world of NFT’s boils down to the appeal of collection. Emulating the characteristics of fabric swatches and traditional trading cards these cards leverage a familiar feeling all while allowing visitors to experience the world of fashion in a new dimension.